In rough economic times like this, it’s a smart move to adjust your portfolio to a more defensive position. As a result it’s likely that you’ll want to explore other options for building up alternative income. Whether that will be through traditional resources like conservative investment vehicles and CDs or if you’re a bit more creative and willing to put some work into it, new means like Adsense sites and the like.

Having recently made the plunge into self employment, I’m as worried as anyone that the economy will continue further south and work will dry up, but that’s the risk you take.  What you need to realize, though is that this shake up will present opportunities to you and you’ll need to be persistent and determined enough to take advantage.

For me, I’m gearing up my current portfolio of niche sites and fleshing them out so that they can provide enough reliable income each month so that I can count on them as part of my portfolio of income. I think that with traditional, more expensive marketing being cut out, you may actually seen an increase in PPC campaigns, as they tend to be much cheaper to implement.

This entry was posted on Thursday, October 9th, 2008 at 1:38 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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